About >> Overview

EasyInsites was founded by Charles Pearson and Jo Winning in March 2009. Both Charles and Jo were previously in executive roles at Research Now, a leading global online panel and fieldwork company that was acquired by e-Rewards in January 2010. Charles and Jo have also worked in senior roles at several other leading online research companies including MarketTools, comScore, Lightspeed, and Greenfield/Ciao. Their combined experience is 48 years with key roles in the areas of analytics, research methods, panel management, client service, quantitative, qualitative, syndicated, online fieldwork and panels across many industries including FMCG, media, retail, financial services, telecom, and IT.

The vision for EasyInsites is to deliver unique and advanced, easier and cost effective, high quality online research to end clients, organisations, and boutique research agencies who seek our expertise in online research and in particular with building, maintaining and utilising custom panels.

EasyInsites offers a complete array of online quantitative and qualitative approaches. All of these can utilise a client’s EasyPanel (custom panel), or EasyInsites can source from millions of panelists in access panels across the world.

With EasyInsites clients can work on a full, assisted, or self-service basis since we offer as little or as much support as our clients need to run their projects successfully. In addition, EasyInsites has introduced a full range of unique and advanced online research products to ensure that our clients derive maximum value out of their custom panels. Even without a custom panel, our clients can turn to EasyInsites for their online research needs, since we offer a full range of easier and more cost efficient research products plus direct access to hundreds of panels containing over 6 million panelists across more than 40 countries.

— Tweet this page