Crowd-source ideas from those who matter most to you

Companies cannot always be responsible for generating new product and service ideas and cannot always know the ways in which consumers speak about their brand and the category. ‘EasyIdeas’ is our exciting new product enabling participants to easily submit their own ideas in their own words and then vote and comment on ideas posted via a secure online social forum. This convenient and engaging process provides our clients with new ideas sourced directly from their consumers and customers and identifies the ideas with the most promise based on popularity and social buzz. EasyIdeas works well as an ad-hoc research project where we source participants from our client’s custom panel or an access panel. We also integrate this product into our EasyPanel (custom panel) product, so that it is readily available for our clients to use if and when they need it.

Consult with us to create forum topics, we do the rest – simple!

Selected participants are invited to a secure and moderated forum to generate ideas on research topics, then vote for the ideas of others and comment on them. We then analyse what the best , most talked about and most popular ideas are and who are the most active contributors.

• Engage your audience or custom panel by giving them a voice Identify constructive and creative thinkers / thought leaders / brand enthusiasts in your audience or custom panel
• Co-creation – get people contributing ideas collectively by commenting on other ideas and feeding off each other
• EasyInsites manage and moderate everything for you, letting you chose your level of involvement

See EasyIdeas in Action

Want to discuss a project idea or see EasyIdeas in action? … Click here

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